There was a little bit business drama surrounding this project because it was one of two major Coca-Cola videos being produced that week by the same client . The other video being produced was to be permanently included in the famous tourist attraction World Of Coke. My client wisely chose to not have the same musician work on both projects, but I felt a bit stung at not being chosen for the World of Coke gig.

Often a client who needs original music will be primarily focused on the short-term needs of the project: Does this cue correctly fit the scene? How many revisions of the demo will there be? Will the composer finish on time? Long-term considerations such as the saleability of the track in a royalty-free music library are […]

This  spot recently took 1st prize in a contest to see what team could produce the best commercial for Dialogue Earth, a non-partisan think tank that focuses on environmental issues. The spot was written and produced by Chris Bookman and Dylan Walker, also known as Snap Brothers, who are college-students based in Texas. “We’ve entered […]

Years ago I wrote jingles and commercial soundtracks on a weekly basis. Most of those tracks were created on a handshake which worked for everyone involved. The producer got exactly the music they needed at the time they needed it. And I, the musician, acquired a small piece of property for which I could charge […]

Yesterday I was riding back from an out-of-town music performance with my bandmates and we were listening to Imogen Heap in the van. All of us were mesmerized. At one point, our singer said, “I feel like I’ve just been hugged by music.” Musicians often ask me what style of music we need the most. […]

Location: Midvale, UT, United States Of America Member Since: January 13, 2011 Tracks in Portfolio: 10 (click here to hear all tracks) Tracks We Like: “Tech World” “Deep Magic” The Interview: Primary instrument? Guitar & Drums (Acoustic and Electric) Favorite music-making piece of gear or software you currently use? Boss DD-7 and Line 6 DL4 […]

Although the Thomas Newman-esque soundtrack and glorious slow motion shots of liquids pouring make this yogurt commercial noteworthy, it’s really the poem (brilliantly read by William Dafoe) that makes it extraordinary: I’m now on a mission to find the original author of this poem. ___________________________________________________ Mike Bielenberg is a professional musician and co-founder of http://www.musicrevolution.com, […]

Happy almost-St. Patrick’s Day, media maker! Here’s a Music Bin containing some terrific royalty-free tracks from www.musicrevolution.com with a Celtic or Irish feel. To hear the music, click on this URL, scroll down and look for the list of tracks in the left hand column. Enjoy!: https://www.musicrevolution.com/?binid=83 ___________________________________________________ Mike Bielenberg is a professional musician and […]

There is a tremendous amount of production music available in traditional production music libraries and more music is becoming available on the Internet on sites like MusicRevolution.com. Of course, like any other type of content, it’s a fair bet that the migration of production, or stock, music to the Web will continue. However, finding the right […]

Location: Amstelveen, Netherlands Member since: December 14, 2010 Tracks in portfolio: 2 (click here to hear all tracks) Tracks We Like: “Showdown” “Quantum” The Interview 1. High profile projects or clients you have worked for? I have had my music used by world class companies for their TV commercials. 2. Primary instrument? I play primarily the […]